Crafty Blogger Jen from Tatertots & Jello

Jen and I met first at the EVO conference in July 2011 where I did a SEO workshop for bloggers. In 2012, we met again at the SNAP conference, where Jen was part of the crew. I asked if she would like to be featured as one fo the first bloggers by answering a couple of questions.

Tatertos & Jello Screenshot

Can you first introduce yourself, where you come from, and what is your background?

Hi! I’m Jen Hadfield and I blog at Tatertots & Jello and Refashion Files. I grew up in Michigan and New York and now I live in Salt Lake City. I am a fine art major and I have a love of anything creative. I love decorating my house and creating beautiful things on a budget.

What are some of the topics you write about on your blog?

I blog about anything creative — Home DIY, Holiday Crafts and anything in between.

How did you get started blogging? What made you want to start a blog?

I started my blog as a personal blog. My sister had discovered blogs and she thought I should start one. I didn’t think I had anything to say. But one day I was having a bad day and I decided to start one. I was hooked from the start. I loved meeting new people I otherwise would not have discovered in real life. I have made so many wonderful relationships through my blog. It has opened up an amazing new world for me.

Where do you get your inspiration?

I get my inspiration for so many different places. Nature, fashion, colors, everywhere I go I am looking for inspiration for new project ideas.

Do you have a specific piece you have written, which you are really proud of? Can you tell us how this came together, and the story behind it?

It seems like my newest projects are my favorites. But anything I have done in my home makes me happy. I just redid my daughter’s room and it was a fun, fast process. My favorite part is the happiness she gets out of the room.Nautical Teen Room with Rustic Beach-Inspired Weathered Wall! A couple other projects I’ve done lately that I love are –Family Picture Gallery Wall — Reveal!! and Aqua and White Kitchen Reveal!!.

I once wrote a quick blog post about the Wireless Switch on a Dell computer, which became my biggest traffic driver on my blog. I called this accidental blogging success. Do you have content which you didn’t spent a lot of time on writing, but turned out to be some of your most popular posts?

Yes!! It is kind of frustrating to spend weeks on a project and get minimal traffic and then spend 10 minutes and get tons of traffic. But I love all of my projects, it’s not just about traffic. Here is one example of a post that I did one day when I needed something to talk about and people really liked it. 10-minute polka dot project

Did you also have posts you spent a lot of time on, which in the end are not driving a lot of content?

Yes, for sure. I have spent tons of time on a project that doesn’t get as much attention as I think it deserves haha – but I have to think of it in a few different ways. First of all, if it’s a project that I love and I enjoyed the process it shouldn’t matter as much how much traffic it got. Another thing is maybe I haven’t promoted it enough. And the third thing I have to remember is that it might not be getting traffic right now, but it could become popular down the road if I submit it to different sites.

Are there any people, or other bloggers, you see as examples or to whom you aspire to?

So many people!! I try not to compare myself to other people, I have found that doing that kills my creativity. But there are dozens of people that I have met blogging and I feel like the creative niche really is very supportive. I love that aspect of blogging. And actually sharing other people’s projects and promoting other people brings me just as much satisfaction as blogging about my own ideas. That is why I started my Weekend Wrap Up Party, where people can link up there favorite creative projects each week. I spend the weekend going through their ideas and I do two wrap up feature posts on the weekends featuring other people.

Have you been featured on large blogs, media or in TV programs? If so, how did they find you?

I have done a local morning show a dozen or so times. They found me through me getting featured on some big blogs early in my blogging career. I have had three magazine features and they found me through the blogs too. I have also been featured through some big websites like Apartment Therapy, OhDeeDoh, Huffington Post, HGTV, — I think a lot of these sites found me through Pinterest.

Can you tell us your experience and how this has made you more successful?

Every blogger loves getting featured (I think..) First of all, it’s a great feeling to know that someone else thinks a project you have done is awesome. Then there is the traffic, every blogger loves that too. And you can also put things like that on your sidebar or media page and that makes you more legit.

What would you do differently this time?

I need to be more proactive about putting myself out there to magazines and media. It just seems like I never have enough time to get everything done that I want.

Where can we find you online?

My main site is Tatertots & Jello, I’m also on Facebook,Pinterest, Twitter, Google +. My other site is Refashion Files and I write for Babble’s Home Ec Blog too.


  1. Hey Jen! Great interview! Haha … I actually mentioned you in my interview!! Funny! It’s been wonderful connecting and reconnecting! Your DIY Blogger house is turning out wonderfully! What a wonderful concept and idea!! Thank you for giving so many of us such inspiration!!!
    xo Tara

Speak Your Mind